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October 5, 2009
Posted: 1253 GMT
![]() Gamers will get the chance to play Sony's PS3 game 'Uncharted 2' on the big screen at four movie theaters before its official U.S. release. (PHOTO: From Sony) More than movies are hitting the big screen these days. Sony is offering gamers a chance to play at its hotly anticipated new PlayStation3 game “Uncharted 2: Among Thieves” at four digital cinemas in the U.S. today and tomorrow. The sneak peek comes a week before the game’s official launch in the U.S. on October 13. And with the theater experience offering image resolution that Sony says is four times better than most high-def TVs, it's easy to see why gamers are excited. But Sony, which also sells digital cinema systems to theaters, thinks cinemas should be celebrating as well. Would you go to cinema to see anything other than a movie? Do you think cinemas will become digital destination centers? Tell us below. As the electronics giant sees it, gaming events like the “Uncharted 2” preview are just one example of how so-called alternative programming – basically anything other than film - can help movie theaters fill their seats during non-peak times. Sony foresees an age where theaters regularly screen everything from sporting events to music concerts, and there are already signs of theaters branching out. In England, a movie chain is planning to show the country's upcoming World Cup qualifier match against Ukraine, which isn't being aired on TV, live in cinemas across the country. Posted by: cnn screening room writer, Grace Wong |
The Screening Room brings you the inside track on all aspects of the movie business around the globe. Find out what goes on behind the scenes as we cover major film festivals and premieres and meet the directors and actors that matter. Recent Posts
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